Fractional CTO  ·  Architecture  ·  Due Diligence

Turning Software Into
Competitive Advantage

For more than 20 years, we have helped organizations turn software into a competitive advantage — guiding startups through growth, modernizing aging platforms, and building systems that have processed hundreds of millions of dollars in transactions.

Trusted by

LaunchGood Patronicity EarthHero Lyrics2Learn ClearHealth
$873M
Raised on LaunchGood — all on our platform architecture
30+
Years of engineering leadership across domains
5
Industries: crowdfunding, fintech, healthcare, edtech, e-commerce
4
Long-term platform partnerships — measured in years, not sprints

CTO-Level Leadership.
Not Just Code.

We embed as your senior technical partner — owning strategy, architecture, and execution so you can build the right things, the right way.

Fractional CTO

We embed as your senior technical leader — owning strategy, roadmap, team leadership, and board communication while your company scales. All the executive depth, none of the overhead.

Architecture & Platform

We design and modernize the systems your business runs on — cloud-native migrations, scalable infrastructure, and platforms built to sustain significant transaction volume and user growth.

Technical Due Diligence

Before you acquire or invest, we assess the technology risk — codebase quality, team capability, architecture soundness, and the liabilities that won't show up in a spreadsheet.

Engineering Leadership

We build engineering organizations — recruiting, mentoring, establishing CI/CD pipelines and deployment practices that let teams scale without descending into chaos.

Explore Our Services

Systems Built at Scale

We've architected and led engineering for platforms across crowdfunding, civic tech, e-commerce, and education. Here's a sample.

Crowdfunding & Fintech

LaunchGood

$873 million raised. One platform. Built by us. We architected the payment infrastructure, Kubernetes systems, mobile applications, and analytics platform that scaled LaunchGood from startup to global impact in more than 100 countries.

Civic Technology

Patronicity

Civic crowdfunding for local governments and nonprofits. We served as lead architect across platform modernization, search infrastructure, analytics systems, and deployment automation over many years of sustained partnership.

Sustainable E-Commerce

EarthHero

A mission-driven sustainable commerce marketplace. We led platform architecture, payment systems, product catalog infrastructure, and cloud deployment — enabling the company to grow its catalog and customer base reliably.

See All Our Work

We're not a dev shop.
We're your technical leadership team.

Martell Ventures was founded by Ryan Martell, a 30-year engineering veteran who has designed and led platforms across crowdfunding, fintech, healthcare, education, and mobile. Alongside business strategist Bob Weins, we bring both the technical depth and business clarity that helps organizations solve the right problems — and build systems that last.

Our clients don't hire us to write code. They hire us because they need an executive-level technical partner who has done this before — at scale, across industries, and under pressure.

Meet the team →
Duke
CS + Electrical Engineering — Ryan Martell
Bungie
Marathon & Myth: The Fallen Lords
U of M
Law & BBA — Bob Weins
30+
Years of combined technology leadership

Ready to turn your software into a competitive advantage?

Whether you need a fractional CTO, a platform architecture review, or a technical partner for an M&A transaction — we'd like to talk.

Schedule a Conversation